Idea of the Week: Mapping the Rise of Craft Beer

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As of March, the United States was home to two thousand three hundred and sixty craft breweries, the relatively small, artisanship-oriented producers best known for India pale ales, porters, and other decidedly non-Budweiser-esque beers. These beverages have become so popular that craft beer now represents thirty per cent of Costco’s beer sales, and this past August the White House Press Secretary Jay Carney was asked whether Obama would be releasing the recipe for his honey ale. He responded, joking, “I’m not aware of any plans at this time to… divulge the secret recipes.” (The formula became public several days later.)

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