Parducci: A Mendocino Reinvention

When makers of beer and wine manage to stick around for decades and remain curious and self-critical and keep trying…they get better – sometimes a LOT better.

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More and more, lately, I seem to be faced with reminding people of producers whose names have become submerged a bit in that vast sea of the New and Buzz-worthy – those breweries and wineries that you probably liked at one time but trampled a bit in your understandable rush to try and explore new things. That’s not a criticism. I do it, too. Everybody does it. What’s new is always more interesting than what’s been done, seen, tasted, experienced before. That’s human nature but human nature also dictates, as time passes, that we read a name online or in a magazine or on TV that prompts a little spark to crackle inside our synapses, causing us to mutter, “Oh, yeah…”

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