Brewers Association Jokingly Seeks To Buy Anheuser-Busch, With A Serious Goal In Mind


Craft brewing’s lobbying association announced today that it’s launching a crowd-funding campaign to buy Budweiser’s Belgian parent company, Anheuser-Busch InBev (AB InBev). It needs $213 billion to do it.
The Brewers Association (BA), the Colorado-based trade organization that represents craft breweries, calls its campaign “Take Craft Back,” and so far it includes a new website, hashtags and videos of brewers and others talking about why craft matters. It’s ostensibly the largest crowdfunding campaign in history, seeking to raise money totaling the value of a company that has just completed the biggest corporate merger in history. But the BA doesn’t seem too concerned with that deal, which brought together the world’s two largest beer producers.
Rather, the messaging focuses on the fact that AB InBev has wholly purchased 10 American craft breweries over the past six years and doesn’t identify these brands accordingly. Many in the craft community consider this obfuscation disingenuous, leading the BA to name products made by the former craft breweries as “crafty.”

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Resuming The Pour Fool: An Aggravated RANT

Just yesterday, I had a very unpleasant back ‘n’ forth with a small brewery (which shall, of course, remain nameless) in the Western part of the US. I had planned to visit the brewery next week and then saw a post from them on Facebook.

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Off Color Brewing Wari


Dig into the past of Peru’s ancient Andean empires with Field Museum Curator and archaeologist Dr. Patrick Ryan Williams and his distinguished team of fellow scientists. For the past seven years, they have led excavations at Cerro Baúl, a remote mountaintop citadel that was the sole point of contact between the Tiwanaku and the Wari—two great kingdoms whose dynamic relationship ultimately contributed to the rise of the Incan.

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What does it mean to “drink locally”?

Written by Franz Hofer for A Tempest in a Tankard

 

The shadows are getting longer on this late afternoon in early autumn as I pull in from a long bike ride. I need a beer. Like most of us in North America these days, I’ll probably head down the road to the local brewery to quench my thirst or stop by a taproom that stocks a selection of beers brewed in the region.

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How a scientific discovery led Heineken to brew a new beer

  • Named H41, the beer is made with a yeast that has been identified as one of the parents of lager yeast.
  • H41 will make its American debut in October, where it will be available in New York City. Heineken plans to expand it to additional markets next year.
  • Diego Libkind, a scientist from Argentina, found the yeast strain growing on trees in the mountains of Patagonia, Argentina.

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The Miir Growler: Miir-ly Exceptional

In 2006, a young trendy and self-described class clown named Brian Papé was taking some ski photos at Washington’s Steven’s Pass when, while jockeying for a better sight line, he fell and cracked his thigh, HARD, on an old-growth pine. It shattered his femur and shattered femurs often throw splinters that can sever the femoral artery…which kills you fast.

Brian lay there and had a thought. It resonated with me, reading his website, because I have been there at Death’s Door, too, and I had the same thoughts. Let’s all pray that you go through your entire life not knowing what this is all about. Believe me, it’s a club you do not want to join. Here are Brian’s own words about it, and they moved me in the same way my own thoughts do…
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Maria Devan on 2017 Octoberfests


Sierra Nevada is not the only one making the Oktoberfest this year and what I am hearing is that the beers are too hoppy and lack the proper melanoidin character.

This is my second pour into the same glass. The malt is light in the nose. Clean no hop at first. Floral sweet with a touch of malt. Stemmy hops. No spice from the hops just cool. The foam has a bit of toastiness. Always taste the beer with a little of the foam first so use the stange. Wait until head is just thin on top. Dandelion type spice.

Malt is a bit toasty and the hop bitterness is moderate. Again stemmy bitter hops. I think last year everyone said that helles type lightness was the feature that they liked the best, so this has that. Spice in the mouthfeel but not to citrusy or strong. Not too strong with alcohol so I wanted to drink two. Last year, not so much. IS it too dry? It’s very dry.

Turns out the beer has more alcohol than last years beer. Genessee is turning out to be my standard you could say regionally and historically because I think it is excellent. Since Sierra Nevada started the popular collaborations my favorite Oktoberfest has been Spaten. Spaten uses decoction. Today I have Goose Island. Let’s nitpick it. Cheers!

Super Shoppers: Why Beer Buyers Are the Brewing Industry’s New Celebrity Gatekeepers

Back in 1985, Carl Singmaster opened a record store called Manifest Discs & Tapes in downtown Columbia, S.C. It was a shoestring operation, launched during an era when people were snapping up cassette copies of Purple Rain and Born in the U.S.A.

“I had $15,000, a MasterCard, and three employees—me, myself and I,” Singmaster says.

He stocked his downtown space with bins from another record shop in town, which had recently upgraded its furnishings.

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Breweries Increasingly Commit to Sourcing Local Malts

As part of a broader effort to use regional ingredients in their recipes, breweries across the US are working with nearby maltsters to source more local grain.

In Charlotte, N.C., Wooden Robot Brewery buys a majority of its malt from Epiphany Craft Malt in Durham. The brewery, which will produce about 3,000 barrels this year, plans to exclusively use local malt by the end of 2017.

The move is part of a larger vision, says head brewer Dan Wade. “We want to support our local economy and shorten our supply chain as a way to work toward social, economic, and environmental sustainability.” Wooden Robot already uses about 90 percent local malts. “That will reach 100 percent as we continue to work with Epiphany to source oats and develop a caramel malt that closely matches what we have been using in some of our core beers.”

 

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Heineken drinker claims he found 2 geckos in his beer, files lawsuit

Maybe he and his girlfriend grew depressed over selling GEICO? (PGA)

A California man claims he got "violently ill" from a Heineken spiked with geckos.

We’ve heard of skunky beer, but never gecko-y beer. The latter seems to be much worse than the former, based on a lawsuit filed in California against Heineken and the Kroger grocery chain.

Consumerist reports on the complaint, which came about after Orange County’s George Toubbeh said he bought 24-ounce cans of Heineken in August 2015 from a Kroger-owned Ralph’s in Fountain Valley, and had a decidedly unpleasant experience after drinking from one.

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