Connoisseurs Stand in Line to Grab Limited Quantities of Rare Craft Brews

Written by Josh Noel for the Chicago Tribune. Image courtesy myextralife.com

Rick Schuler was there first Friday, idling in his blue Volkswagen Jetta outside Binny’s in south Lincoln Park, 40 minutes before the doors would open.

Then came the guy in flip-flops. And the doctor still in scrubs just off her shift at Swedish Covenant Hospital. And the father of three who left his kids with a baby-sitter to go to “daddy’s liquor store.”

For more than an hour, beer connoisseurs came, knowing that the window to buy a $12.99 bottle of limited edition Goose Island stout brewed with coffee beans and aged in bourbon barrels, would quickly close. Or, more accurately, slam — as Schuler had learned a day before, the beer’s first release day, when he arrived at a different Binny’s 20 minutes too late.

“That’s why I couldn’t take any chances today,” he said.
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