IF YOU ARE A FAN OF IPA, SCIENCE SAYS YOU’RE MORE LIKELY TO BE PSYCHOTIC

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The professor has his doubts, for sure-PGA

If you’re a big fan of bitter drinks, such as IPAs, Negronis, Boulevardiers and the like, scientists at the University of Innsbruck in Austria have uncovered that you’re also more likely to exhibit malevolent personality traits. The same is true if you crave black coffee or tonic water. Basically, you’re a psycho.

To come to their conclusion, scientists surveyed 1,000 participants and asked them to rank a variety of foods on a six-point preference scale. Once the foods were ranked, respondents were also asked to complete a personality questionnaire. The results were then scrubbed against each other to determine the results.

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The ugliest feud in the beer industry just reached a new boiling point

The_ugliest_feud_in_the-fabd3e0336784d63a6322317f75fdf2dCraft beer’s beef with big beer is no secret.
The rivalry between a major craft brewer and the largest spirits maker in the world show just how deep the animosity goes.

In one corner is Guinness, an iconic 257-year-old brand, backed by its parent company Diageo, the spirits market leader that also owns Johnnie Walker, Smirnoff, and Baileys.

In the other corner we have BrewDog, an independent Scottish brewer founded in 2007 that has revenue of more than $48 million.

The craft brewer has called Diageo everything from “dumbass corporate freaks” to manufacturers of “mass-produced rubbish” like Guinness.

“We started BrewDog because we were bored of the industrially brewed lagers and stuffy ales that dominated the UK beer market,” Sarah Warman, BrewDog’s head of marketing, told Business Insider. “We won’t conform, we won’t apologise, we are punk and we will stand up for the beer in the face of anything.”

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