Lately, I’ve read variations on the following a LOT:
“I don’t even know what “craft beer†means, anymore.â€
“The term “craft†has simply outlived its usefulness.â€
It was always stupid, “Craft†– what does that even mean?” There’s no “craft†to making Budweiser? Miller? “It’s like a clubhouse we invented so we could keep out the Big Kids.â€
These are actual quotes and only a tiny fraction of what you’ll find online. For those who may not have encountered this sort of confused breast-beating, let me explain:
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