At Rushing Duck Brewing Co., a microbrewery in New York’s Orange County, owners used to pour free samples of beer, because state law prohibited charging customers for a pint at breweries’ tasting rooms.
“We were getting about 200 people per weekend in, and from a keg perspective, that is 2½ full kegs we were going through for free,†said brewery co-owner Nikki Cavanaugh.
But in December 2014, with a new state law taking effect, the brewery began selling pints for the first time. “It increased our revenue drastically,†said Ms. Cavanaugh, 29 years old, who in 2012 founded the brewery about 60 miles north of New York City with her husband, Dan Hitchcock.
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