The Professor posts this because everything but the last paragraph
indicate how clueless big beer execs, and especially the writer, seem to be. They should have led with that last paragraph and done more analysis. Anyone dare to think they’re simply not quenching more educated palates these days?- The Professor
Distributors Seek Solutions in Vegas Amid Slumping Sales Trends, Aggressive Competition From Spirits
Stuck in a multi-year slump that shows no sign of lifting, beer industry leaders have blamed everything from the economy and weather to anti-smoking laws in bars. But one top executive is bluntly suggesting that industry itself is the problem for failing to out-market the spirits category.

The last three years have been brutal. In the 52 weeks ending in late August, the number of beer cases sold in stores was down 1.5% from the year earlier, according to Nielsen, while spirit volume sales were up 3.2% in the year ending in mid-September. By year’s end, experts are forecasting beer volume to be down some 2%. That would mark the third year in a row of a decline, which hasn’t happened in 50 years, Beer Marketers Insights President Benj Steinman noted in a presentation to distributors, who met at Caesars Palace for their annual convention and trade show. “If we have yet another year of 2% decline, it will be a lost decade,” he said. “We’ll be back to where we were 10 years ago.”
Continue reading “Beer Industry Looks to Rebuild ‘Brand Beer’”



The newly christened Underground Arts space in the Wolf Building on Callowhill is hardly a new idea. Philly is blessed with countless alternative, even illegal, venues that cater to the up-and-coming, the avant-garde and the experimental in art, but, combine that with multiple craft beer taps and you’ve got a full-on Philadelphia boner. The 12,000-square-foot space contains a theater with stadium seating, an open stage area for the intimate, beatnik fare and a giant bar with room for hundreds to dance—and it’s not even finished being built yet! The mission statement of the place—“To provide an outlet for … struggling artists to have their voices heard … and be able to make their livings from their artâ€â€”makes us want to throw our arms around the whole place and squeeze. In the future, they plan on hosting exhibitions by sculptors, installation artists, videographers and the like in a full-on gallery space. As long as they keep pouring the frosty cold stuff, we’ll show up.
To claim that this article is a little out of date is obvious. And the Professor had to provide a picture of a different type of growler; for they come in many different styles. The article seems to focus on one type, and not even one of the better Grolsch-style of growlers that can be opened, closed, over and over again. But the article does provide an interesting perspective on growlers from a state that just legalized it a couple of years ago- PGA
In 1979 there were 44 beer breweries operating inside the United States, and the American palate was dominated by Budweiser, Pabst, and other colored water masquerading as beer. Today there are more than 1,400 breweries pumping out new chocolate stouts, double bocks, and other craft brews. Greg Beato writes for Reason that 
You must be logged in to post a comment.