
The rumors started days ago have ended in the last 48 hours with confirmation direct from Northern Brewer and Midwest Supplies today that indeed, they were acquired by Anheuser-Busch InBev, the multi-national super conglomerate that owns Budweiser and Miller. More precise the deal was announced as being completed by ‘ZX Ventures’, the disruptive growth unit of AB InBev. Anheuser-Busch InBev now has market share of 70% of beer sales in the United States after getting Justice Department approval of a merger.
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Okay, so you have these two beer styles, one of which has been tweaked and yanked and messed with and grafted upon more than Dr. Frankenstein’s patchwork freakzazoid and you feel that there’s nothing at all that anybody could do to either one that would surprise you. The Red/Amber ale has been notable for all the multitude of things that have NOT been done to it, flopping out of breweries everywhere as almost an afterthought, give or take gems like Troeg’s Nugget Nectar and Bear Republic Rocket Red and Cigar City Tocobaga. It’s safe and predictable and a crowd-pleaser and, apart from a Mac & Jack’s African Amber and those previously mentioned…kinda, uh, b-o-r-i-n-g…



When Tyler Reichert originally started Bend’s Silver Moon Brewing, he bit off far more than a lot of young entrepreneurs would be willing to chew; a huge and focus-pulling mouthful of Iconic Brewery, just across the pond and up the hill, where Deschutes Brewery hunkers down, there on the corner of Simpson and Colorado, in picture-postcard Bend, Oregon. They’re only two-three blocks from Deschutes’ landmark Bond Street Pub and taproom, which, predictably, ate up a lot of SM’s potential customer base. Tyler embraced this struggle and, when I wandered into Silver Moon for the first time, on a sunny, frigid afternoon in November of 2009, I was slapped sideways by what was issuing from their tanks and taps.



Ah, the poor, sad Porter…
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